Timex launches first fashion fitness band in India, price starts at Rs 4495

Watchmaker Timex has unveiled its new range of fitness bands in India. The company released its first fashion fitness band on Tuesday. Timex had previously launched many fitness and smartwatch bands in the budget segment, but this time around it got to know the style-conscious shoppers. Timex’s new range of fitness bands come with a stainless steel mesh band and a silicone band.

Speaking on the launch of fitness bands from Timex, Ajay Dhyani, Head of Marketing and E-Commerce, Timex Group said, “We are thrilled to announce the launch of our first fitness band in India. At Timex, we always strive to bring technology cutting edge to our customers at a relatively affordable price. This fitness band is the latest example where we are pushing the boundaries of innovation and giving Indian consumers the opportunity to own a high quality band that they can wear at any time whether it’s a formal meeting, a business meeting or any outdoor activity. ”Timex has launched the fashion fitness bands in India for Rs 4495 and they can be ordered from the official Timex website. It is also available at select Timex stores.It may be for sale on e-commerce platforms including Amazon and Flipkart, but Timex has yet to confirm this.

We now come to some of the important features of the fitness band. At Rs 4495, the first thing that would appeal to buyers is its stainless steel mesh band over the silicone straps. All the companies that sell fitness bands have used silicone bands, but Timex brings a lot of novelty to the plate by introducing fitness bands with a stainless steel mesh band. The strap is available in two attractive colors to choose from including rose gold and black.

As for the specifications, the Timex fitness band is equipped with a 2.4 cm colorful full touch display. It comes with features including activity tracking, music control, heart rate monitor and notification alert. The company claims the watch comes with a 5-day backup battery.

Timex is one of the oldest watch manufacturers in India and with its latest fitness band, the company has retained its old world charm with the latest technology. The company had previously launched smart bands and smartwatches under the Helix brand.

Timex had previously launched many fitness and smartwatch bands in the budget segment, but this time around it got to know the style-conscious shoppers.

News Underline:

  • Watchmaker Timex has unveiled its new range of fitness bands in India.
  • Timex’s new range of fitness bands come with a stainless steel mesh band and a silicone band.
  • Timex launched the fashion fitness bands in India for Rs 4495.