There’s a Phone That’s bigger than the iPhone? Apple’s branding application suggests augmented reality is on the way

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As pointed out by MacRumors in a Sunday report, with the filing happening just before WWDC some hope that the company may announce a device at the event, after most rumors suggested that users would need to wait until at least next year for a product announcement. The two trademark filings were submitted on December 8, 2021, and listed with foreign filing date deadlines of June 8, 2022 — just two days after Apple’s main WWDC keynote. Neither one of the two filings are labeled as Apple trademarks, but they were filed by “Realityo Systems LLC,” a company located at the same address Apple has used in past years to hold onto macOS California release names before launch.

According to a trademark application, Apple is close to releasing a product line that might compete with the iPhone. What happened: With the next Apple Worldwide Developers Conference (WWDC) just over a week away, the Cupertino behemoth registered the name of a long-rumored operating system (OS) for its next virtual reality (VR) and augmented reality (AR) products.

Highlights

  • Apple already accidentally confirmed that realityOS is real by mentioning it in its App Store’s update logs earlier in 2022. More recent reports also suggest that Apple executives tested a version of the company’s highly anticipated AR/VR headset this month — which would show that product development has advanced significantly.

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