The Sony Xperia 1 IV has an excellent camera and is available at a low price

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The UK Prime Day deals include £100 off the newest Sony phone, despite the fact it only went on sale less than a month ago – and isn’t even on sale yet in some places (like the US). So we’re quite surprised that this deal is live. Save £100 Sony’s latest flaship phone is only a month old, so it’s really surprising that it’s already got a price cut, even if it is just £100 off. Buy it for its amazing continuous optical zoom. Sony’s Xperia 1 flagships are beasts designed for creativity and entertainment. The flagship feature on the Sony Xperia 1 IV is its continuous optical camera zoom, with a telephoto lens that moves. This lets you take 3.5x to 5.2x zoom images without having to rely on digital zoom.

Support for TechRadar comes from our users. We might receive an affiliate commission if you make a purchase using links on our website. Why should you believe us? Read on. The Sony Xperia 1 IV is one of my favourite camera phones I’ve lately reviewed, but I honestly wasn’t expecting a Prime Day discount for it – turns out, I was totally mistaken. The new Sony is terrific for photography because to its continuous optical zoom, top-notch video recordings, and practical camera app. You can read why it merits a position in our list of the best camera phones in our review of the Sony Xperia 1 IV.


  • Save £350 This is truly a top-tier smartphone, with many features that make this a mobile aimed at professionals like its video recording capabilities and 1-inch camera sensor. Even reduced, it costs a lot though.Save £250 Given that no Sony Xperia 5 IV was ever launched, that makes this Sony’s current compact flagship. It’s small but powerful with some great cameras, and it’s at a new low price. Don’t live in the UK? Well it’s very possible that the Sony Xperia 1 IV hasn’t been launched in your country yet, as it comes out in the US on September 1. But here are some deals for it in other regions.

  • A new video feature is the ability to record 4K 120fps footage on any of its four cameras – the three rear ones or the front-facing one. Plus the phone is powerful and boasts a 4K display, as well as loads of useful entertainment and productivity apps that make the phone stand out. Save £350 The Sony Xperia 1 III may have recently been replaced by the 1 IV, but this is a big enough discount to make the older version a worthy buy. Just check what the 1 IV brings to make sure you’re not missing out on anything you’d love though.

He graduated in American Literature and Creative Writing from the University of East Anglia. Prior to working in TechRadar freelanced in tech, gaming and entertainment, and also spent many years working as a mixologist. Outside of TechRadar he works in film as a screenwriter, director and producer.


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