Faced with stiff competition from companies like Xiaomi, which according to IDC is India’s leading smartphone company in the third quarter of 2020, Apple and OnePlus, Samsung is hoping to launch its new Galaxy S21 phone soon this time around. Rumors suggest Samsung may launch the phone on January 14th.
According to a latest report from Reuters, Samsung may now launch its new high-end Galaxy S-series phones sooner than expected. The Galaxy S series, which usually launches in February or March, could see the launch in January this time.
The South Korean company is preparing to launch its latest Samsung Galaxy S21 as early as January next year. Whereas, Samsung’s Galaxy S20 phone launched in March of this year, so to meet that timeline, the company is expected to release the new Galaxy S21 in March 2020. Samsung may now unveil the new Galaxy S21 in the first month of next year.
Reuters notes that with an early launch, Samsung also wants to anticipate Huawei which is currently banned in the US. However, with the new US administration headed by Joe Biden starting its mandate in January, Huawei may catch its breath in the coming months. Samsung hopes to go out with its phones before Huawei can resume doing business in the US.
For Samsung, even though its budget phones are selling in good numbers, the situation is getting a bit dire in the premium segment. Compared to the performance of Samsung’s flagship smartphone in 2019, the company shipped 59% fewer Galaxy S20 5G series phones to the US in the second quarter. This was observed by a research firm known as Canalys. Significantly, Apple shipped 15% more than its flagship iPhone 11 compared to last year iPhone XR smartphone model.
As for the specs of the Galaxy S21 smartphone, we have compiled the leaks. To read: Samsung Galaxy S21 Ultra gets NFC certification, which is likely to launch in January 2021. The new Galaxy S21 series phones may include the Snapdragon 875 chipset for US phones, but are likely to use Samsung’s Exynos 2100 chipset for the Indian and European smartphone market.
Samsung is expected to launch the Galaxy S21 soon this time around and new rumors suggest the launch date could be January 14th.
- Samsung will launch its new flagship Galaxy S series phones sooner than expected.
- Samsung is preparing to unveil the Galaxy S21 as early as the end of January next year.
- Samsung could face competition from other Chinese rivals such as Xiaomi and Oppo.