Reportedly, “Apple Car ”lacks steering wheel and brake pedal

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Apple’s former design chief Jony Ive has remained involved with the project as a consultant, according to the report. Ive, who left Apple in 2019 to start an independent design firm named LoveFrom, apparently advised the Apple Car team that they “should lean into the weirdness of the vehicle’s design and not try to hide its sensors.” Interestingly, the report claims that Apple has even discussed allowing passengers to lie flat and sleep in the vehicle.

In a report released on Monday by Wayne Ma of The Information, it is stated that Apple is attempting to obtain exemptions from the National Highway Traffic Safety Administration in order to release a “Apple Car” without a steering wheel or brake pedal. The vehicle’s most recent design is believed to contain four seats that face inward, allowing occupants to converse face-to-face, and a curved ceiling that mimics the roof of a Volkswagen Beetle.

Highlights

  • MacDailyNews Take: Seems like a difficult sell unless somehow proven in actual real-life practice, by real customers on real roads, to be extremely safe and reliable. We can see the Doonesbury strip already. f Apple ever gets around to releasing the first iteration of their vehicle with “no steering wheel or brake pedal,” they should name that model “Boondoggle.” Please help support MacDailyNews. Click or tap here to support our independent tech blog. Thank you!

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