Google comes up with News Showcase against backdrop of Media Bargaining Code in Australia

Google presents News Showcase against the backdrop of Australia's Media Bargaining Code

Business News: Google comes up with News Showcase against backdrop of Media Bargaining Code in Australia.

Google launched a limited version of its News Showcase in Australia, despite threatening to withdraw the search two weeks ago from Country.

News Showcase, according to Google, offers “enhanced viewing” of articles and is intended to give participating news publishers more ways to share important news with readers, giving them “more direct control over presentation and branding.”

The product will appear in Google News on Android, iOS and on the mobile web and in Discover on iOS. As part of Australia’s first News Showcase release, seven local news publishers have teamed up with the search giant, said Kate Beddoe, head of editorial and news at Google APAC, in a blog post.

“The first publishers to launch today were among the first in the world to sign up, providing early feedback and input on how the product could bring their journalism to the fore for readers,” he said.

Australian publications included in the first version of Google News Showcase are The Canberra Times, The Illawarra Mercury, The Saturday Paper, Crikey, The New Daily, InDaily and The Conversation.

The launch comes after senators recently claimed in parliamentary hearings that they couldn’t say whether News Showcase was an appropriate solution to financially support news publishers, as the product has not yet been tested in Australia.

It also comes the day after Sundar Pichai, the head of Google Alphabet’s parent company, met with Prime Minister Scott Morrison to discuss the media bargaining code currently under parliament.

Since the code was first drafted by the Australian Competition and Consumer Commission (ACCC), Google has lobbied to eliminate the Media Bargaining Code in its current form because it would create a requirement for Google to “pay for links”.

Google has also labeled the code as “unfair” and claims it compromises the “way Australians search”. Additionally, the company believes the code contains an unfair arbitration process that “ignores the value that Google provides to news publishers in practice and allows for huge and unreasonable requests.”

Facebook he also disagrees with the code and has threatened to remove the news entirely from its Australian platform.